Mics, scripts and feeds: a quick guide to B2B podcasting

Podcasts are making a comeback. Join us and discover how you too can create a B2B podcast for your target audience.

SMEs and the mobile opportunity

Mobile devices are here to stay, and large businesses already have mobile strategies in place. Can small and midsize companies afford to miss out?

Storytelling in B2B: more than just beginning – middle – end

There are many ways to tell stories. Find out how to apply story structures to B2B marketing content, from case studies to infographics.

Why a 60-minute article for a tenner isn’t “content marketing”

Content is now a top priority for digital marketers. But keyword-heavy articles at £10 apiece aren't the way forward.

Radix Copycast episode 2 – the jargon conundrum and making boring things interesting

In episode 2 of the Radix Copycast, we explore the conundrum that jargon presents to copywriters and how you can make (seemingly) boring things interesting.

I print therefore I am – the continued rise of 3D printers

3D printing has come along a great deal in a short space of time. Read this blog post to discover more about this new, digital technology for the real world.

Storytelling in B2B marketing: using the seven basic plots

Join us as we look at the seven basic plots that all stories follow.

A UCP graduate’s first impressions of working at Radix

Business graduate Steve George talks about his experiences as a graduate intern here at Radix.

Content marketing: a copywriter’s wishlist for 2013

As more B2B technology companies start to think seriously about content marketing, here are four things their copywriters are going to need.

Welcome to the Radix Copycast – a copywriting podcast for B2B technology marketers

This week we unveil the Radix Copycast – a new podcast exploring trends and issues in B2B technology marketing through a copywriting lens. Direct download available here (right click and “Save As”). Or listen in the player at the top of…

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