Welcome to the Radix Copycast – a copywriting podcast for B2B technology marketers
This week we unveil the Radix Copycast – a new podcast exploring trends and issues in B2B technology marketing through a copywriting lens. Direct download available here (right click and “Save As”). Or listen in the player at the top of…
The debut of How to Use Apostrophes
Cue music. “Apostrophes are one of the trickiest pieces of punctuation in the English language. Tricky, but not impossible.”
Oracle and The Avengers: A Technology Copywriter’s Dream
Taking a look at the innovative use of cross-branding recently done by Oracle and how it makes a difference for copywriters.
3D Printers – a potential future for B2B content marketing
Are we on the cusp of entering a future where samples of pen pots are printed in the office? Probably not, but it would be ace if we were.