Podcast: how to write up a B2B marketing event

In the first episode of the post-Emily era, copywriter George joins the gang to talk about how to turn a B2B marketing event into compelling content (and why we should fear hi-tech lifts).

A basic structure you can use for almost any blog post

Don’t know how to start your blog post? Just follow these headings, and you’ll have a simple structure to help you get writing...

How to distil complex subjects into compelling copy – a Radix guide

Complex ideas can be difficult to convey to a less technical audience. Here’s our guide to turning difficult subjects into readable (even interesting) copy.

Our predictions: how B2B content will evolve in 2018

The Radix team examines how B2B content marketing changed over 2017, and what 2018 has in store for us.

2017: A content odyssey (witness B2B marketing’s latest evolutionary leap)

How did B2B content writing and marketing change in 2017? And what will 2018 bring? Listen in to the Good Copy, Bad Copy podcast to find out.

Can one B2B writer be good at writing all types of content?

Is it possible for a business-to-business copywriter to be capable of writing absolutely any type of B2B content? It’s a tall order for any copywriter, and not necessarily what’s best for your content.

How long should a blog be?

In comparison to ebooks and white papers, the blog often has looser definitions of structure, form and length. So, how long is too long?

Robotics and AI: coming soon to a ship near you

Innovative tech is set to change the marine sector beyond recognition. We sent Nick to the Marine-i robotics and AI conference to find out how.

Radix is looking for a junior account manager

Are you looking for a busy, rewarding, client-facing role in a creative agency environment?

Don’t believe the hype: why your best B2B content writer is a sceptic

Have you fallen for your own hype? Emily explains how buying into you own brand’s image can ruin your B2B marketing content, and why writers should stay sceptical.

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