Marketers have no shortage of conferences where they can meet like-minded professionals, get inspiration, and spot the latest industry trends. But a conference dedicated to copywriting? That’s not something you see every day.
Attending a conference can sometimes be a risk, as the return on investment’s not always certain. But Copywriting Conference 2017 struck the sweet spot between being informative and entertaining… very entertaining.
In this episode of Good Copy, Bad Copy – and under Emily’s guidance – David, Katy, Ben and I share our impressions of the event and our key takeaways. (Spoiler alert: if you’re here to get the dirty on the bad speakers, there were none. Sorry.)
Listen now to discover:
- Our favourite moments from the day (other than David’s “voice of God”, obviously)
- The lessons we’re going to apply at Radix
- Things we learned from each speaker: Amy Harrison, Sarah Richards, Sasha Damjanovski, Katherine Wildman, Tim Fidgeon, Mel Henson, Richard Owsley, and Nick Parker
- Several shameless plugs of my conference roundup blog
How to listen >>
You can download the episode here (right-click and “save-as” to download). Or stream the episode in the player at the top of the page.