Maintaining momentum after a B2B content blockbuster
So, your latest content piece is a hit. What now? Steve explores how marketers can seize short-term hype and turn anomalies in their metrics into long-term growth.B2BQ&A 101: How important is correct grammar in B2B content?
Is correct grammar really that important in copywriting? And can you start a sentence with a conjunction? We ask Rishi Dastidar and Irene Triendl.
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How to get good B2B content quickly
Think you don’t have much influence over when your B2B content is delivered? Think again. Here’s how to get what you need, fast.
Five things you should know before becoming a B2B Copywriter
Thinking of applying for a job as a Copywriter – but not *fully* sure what the job entails? Here are five things you should know.
Webinar: The Seven Deadly Sins of B2B Content (and how to avoid them)
In this live webinar recording, consultant copywriter George Reith shows you how to avoid common writing mistakes that could be holding your B2B content back.
Webinar: How to build a career in B2B copywriting
How do you get into B2B copywriting, what's the job like, and how much can you earn? Senior Copywriter Katy reveals the answers and shares a bit about her journey. This webinar has now taken place, but is available on-demand or on our YouTube channel.
How to write content for procurement leaders in 2021
International supply chains have rarely been as volatile as they are today. Here's our guide to producing content for procurement teams battling turbulent times.Podcast 96: how to make sure your B2B content is inclusive and diverse
Why is it so important to deliberately ensure your B2B content reflects the whole of your audience – and the whole of society? We talk to Kavita Singh and Ogilvy’s Natalie Narh.
Podcast 95: how to write B2B social media content
Should your B2B social content be personal or professional? And what habits should you avoid? We ask social media marketing guru Luan Wise.