Posts tagged "project brief"

Five uber-geeky B2B content marketing briefs we secretly wish our clients would send

Articles
– October 10, 2016

Five uber-geeky B2B content marketing briefs we secretly wish our clients would send

White papers. Infographics. Blog posts. eBooks. Scripts. They’re all great and, done well, they’re very effective. But sometimes we long to be asked to write something… different.
How to brief a B2B copywriter

Articles
– May 18, 2016

How to brief a B2B copywriter

The secret to getting some great copy? It isn’t just hiring a great copywriter. It’s giving a great brief.

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