You’ve got a great idea for you next blog post—so why is it so difficult to get down?
Ordering your arguments and writing persuasively is one of the most important skills for a writer to have, and with the right structure it doesn’t even have to be that hard.
In this audio blog you’ll hear structural template that you can totally steal (with our blessing) and use for almost any blog you’re likely to write.
In six minutes flat, you can pick up:
- Our bulletproof structural template for a basic blog post
- The top tips we rely on for engaging our audience
- Ways to add value to your posts—no matter what you’re writing about
“Looks like we got ourselves a reader…”
You’d prefer the old-fashioned, written version of this piece, here’s A basic structure you can use for almost any blog post.
Or, if you’re you’d like to listen to something longer, try our monthly discussion podcast Good Copy, Bad Copy: the B2B Copywriting Podcast.
How to listen
You can download the episode here, or stream the episode in the player at the top of the page.
Get in touch
Audio editing: Bang and Smash