The B2B Content Audio Blog #9: a foolproof blog post structure you can steal
In six minutes flat, you can pick up a structure that works for almost any blog post.
You’ve got a great idea for you next blog post—so why is it so difficult to get down?
Ordering your arguments and writing persuasively is one of the most important skills for a writer to have, and with the right structure it doesn’t even have to be that hard.
In this audio blog you’ll hear structural template that you can totally steal (with our blessing) and use for almost any blog you’re likely to write.
In six minutes flat, you can pick up:
- Our bulletproof structural template for a basic blog post
- The top tips we rely on for engaging our audience
- Ways to add value to your posts—no matter what you’re writing about
“Looks like we got ourselves a reader…”
You’d prefer the old-fashioned, written version of this piece, here’s A basic structure you can use for almost any blog post.
Or, if you’re you’d like to listen to something longer, try our monthly discussion podcast Good Copy, Bad Copy: the B2B Copywriting Podcast.
How to listen
You can download the episode here, or stream the episode in the player at the top of the page.
(If you’d rather use your podcast app, you subscribe to us on iTunes, and there’s an RSS feed here.)
Get in touch
Got something to say? Email [email protected], tweet at us, or leave an iTunes review. (Please, we’re lonely…)
Credits
Audio editing: Bang and Smash
John Kerrison
Senior Writer / Director
As one of our longest-serving copywriters, John’s worked with every kind of Radix client there is. It’s this experience that enables him to compose clear and compelling copy tailored to each client’s specific needs, and sit on the Radix board of directors, helping to shape the future strategy of the company. His enviable creative writing skills also make him one of our go-to writers for video scripts, infographics, and enterprise animation work.