Posts tagged "B2B Content Tuesday"

ebooks and whitepapers blog

Articles
– November 10, 2020

A quick guide to ebooks and white papers | B2B Content Tuesday

They’re heavyweights of the content marketing world. But as new formats emerge, how they’re used is changing. Here’s how to get more from ebooks and white papers.
Simplifying B2B content

Articles
– July 28, 2020

How can I make complex B2B content readable and compelling? | B2B Content Tuesday

Simplifying complex subjects, without dumbing down, is a vital part of creating B2B content that works (and gets approved by stakeholders). Here are some tips, suggestions, and tools.
B2B Case Study Tips

Articles
– July 14, 2020

Four tips to help you write B2B case studies with impact | B2B Content Tuesday

Case studies can be compelling end-of-funnel content – but you need to get them right. Find out how with these four guidelines.
Eight ways to get other departments more engaged in marketing content | B2B Content Tuesday

Articles
– June 17, 2020

Eight ways to get other departments more engaged in marketing content | B2B Content Tuesday

A business-wide content culture is critical to creating work you’re proud of. Here are eight ways to boost engagement – and overcome the biggest challenges.

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