A crash course in B2B blog writing | B2B Content Tuesday

B2B blogging has had something of a renaissance lately. But it's a crowded market – so your blog needs to deliver real, clear value if it's going to stand out. Here’s how…

How long should a blog be?

In comparison to ebooks and white papers, the blog often has looser definitions of structure, form and length. So, how long is too long?

Podcast 48: B2B blogging keeps changing – so how do you write a good post?

Blogs are the second most used content tactic by B2B marketers. Find out how to write B2B blogs that people will want to read and engage with.

Podcast 33: The changing face of B2B blogging

Business blogging is changing, but what you can do to make sure you’re making the most of the format?

Create B2B tech marketing content that really works

Get regular advice and insights from our team of specialist B2B tech writers and account managers, direct to your inbox.