Podcast 45: Is BOFU content sexier than TOFU? Ooft, absolutely.
Why does bottom of the funnel content go so unloved? Is top of the funnel really that glamorous? Join us as we celebrate our favourite BOFU content.
Podcast 35: Three kinds of B2B marketing content you’re probably missing
If you focus all your marketing content on the funnel, you’re only doing half the job. Let’s introduce you to PREFU, REFU and POFU…
