You could be forgiven for thinking that B2B marketing content needs to be sexy and sparkly to perform well. In fact, boring content can work just as hard for you – if not harder, says Fiona.
In episode 7 of the Radix Copycast we discuss the use of visual storytelling tools like Vine, SlideShare, memes, comics and infographics in B2B marketing, with a special focus on comics.
