Radix Copycast Episode 24: Doug Kessler talks intelligent content and copywriting

We bring you the lowdown from TFM&A 2015 – plus an exclusive interview with Velocity’s Doug Kessler about intelligent content and its impact on B2B copywriting.

Is it game over for native advertising?

Is native advertising the saviour of publishers and brands – or a marketing missile that’s already starting to misfire? Emily weighs the evidence.

Where are the UK’s B2B content marketing influencers?

In all those lists of top content marketers, the UK never seems to get a look-in. Fiona aims to redress the balance by nominating 10 UK-based content marketers who continue to inspire and educate her.

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