We asked, they answered: copywriting for B2B social media

We asked Comment Ground's Kate Stoodley for a B2B social media expert's perspective on what makes good copy. (Part one of a twin blog series... we answered some questions for Comment Ground too.)

Podcast 71: how to write B2B social media content

Social media best practice changes annoyingly fast – so we asked expert Kate Stoodley for some guiding principles.

A crash course in B2B social media copywriting

In B2B, everyone and their dog is using social. Nick's whistle-stop tour of current best practice will help you bark the loudest.

Kung Fu Secrets of B2B Copywriting: Use Twitter

In this short video, David explains why writing in 140-character bursts is like taking your B2B copywriting muscles to the gym.

Four content format ideas to help you stand out

As the content marketing noise gets louder, differentiation is hard. We look at four types of content that can help get your message heard above the din.

Content Catalogue: How to write tweets that promote your content

If you want your content to engage and convert audiences, you need to get it out there. Twitter is a great promotional vehicle – but it requires some sharp copywriting skills, says Steve.

What can B2B marketers learn from their personal social media habits?

Twitter can be a difficult landscape for B2B marketers to navigate, but a lot can be learned from stopping and thinking about your own Twitter habits.

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