How to create better content, by being a better reviewer
This wildly underrated skill allows the best marketers to control and accelerate content creation. And it’s a skill that you can learn.
Three reasons why it’s better to write fresh copy than “finesse” your existing content
Katy discusses why bringing in a copywriter to create content from scratch is often more efficient (and more effective) than asking them to copyedit existing work.
The difference between academic writing and engaging marketing content
Three things to cut and three things to keep as you switch from writing essays to marketing content.
How to level up your copy and avoid common writing mistakes
See the highlights from the seven deadly sins of B2B marketing content webinar. Learn how to avoid them to level up your copy – and deliver outstanding results.
Five things you should know before becoming a B2B Copywriter
Thinking of applying for a job as a Copywriter – but not *fully* sure what the job entails? Here are five things you should know.
5 go-to writing techniques to make your B2B copy more readable
In B2B marketing, we’re often called upon to write about obscure and complex topics. These five techniques can make your writing more readable, accessible, and digestible.
How to write a B2B press release (that doesn’t suck)
They may not be fashionable, but we still get asked to write a LOT of press releases. Here's how to spot a good one.
4 B2B copywriting tips from Radix’s summer internship
What can you learn about B2B copywriting in just four weeks? Quite a lot, if these tips from our 2019 intern, Priya, are anything to go by.