Our in-house B2B tech copywriters can (and frequently do) write anything from an ebook or personalised ABM report to web copy, emails and tweets. And our project managers keep us on time, on budget, and on brief.
Our B2B copywriting services fall into three main categories: content writing, ABM copywriting, and demand generation campaigns. Each one is backed with dedicated project management from our client support team.
Content writing: As more companies turn to content marketing to raise awareness and nurture leads, you need to make sure your writing stands out from the crowd. We write intelligent, engaging copy for a huge range of content formats, from infographics and videos to ebooks and blog posts. Read about our content writing services.
Account-based marketing (ABM): Increasingly, we’re also asked to write personalised content for very small, targeted audiences, on behalf of clients running ABM campaigns. If you’re sending a number of reports at once, our mix of expertise and scale can come in very handy. Find out about ABM content writing.
Demand generation: A campaign is only as good as the leads it generates. We make sure you get the ROI you need by writing sharp, compelling outbound communications – from emails, invitations and landing pages to social media posts, telemarketing scripts and more. More about demand generation copywriting.
Project management: Most copywriting projects involve more than just copy. For many clients we manage the whole content development process: creating project plans, arranging interview calls, and liaising with all parties to see the project through to final delivery. Here’s how we’ll manage your project.
“ I'm always super impressed at how the team can turn, sometimes unstructured, thoughts and ideas into something really clear and compelling. Whether I'm working with a global tech brand, or a small start-up, Radix always hit the mark. ”
- Angela Cattin, Part time Head of Marketing, Interalia Marketing
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