Typical. You spend ages looking for a B2B copywriter who can deliver the goods, then along comes a whole warehouse of them.

Hi; we’re Radix. We write copy for B2B tech agencies and brands. And if you’re looking for content that gives you an edge, you’ve come to the right place.

We're a great fit. Here's why...

Client projects

ABM content writing: TCS retail campaign ABM content

ABM content writing: TCS retail campaign

This award-nominated ABM campaign – raising Tata Consultancy Services’ profile among retail decision-makers – needed us to write 29 bespoke reports in four weeks.
Tectrade: technology case study Case studies

Tectrade: technology case study

Writing a case study is always better when we can use the customer’s own words. Here’s how Kieran helped Tectrade put a happy client in the spotlight.
See more of our work

“ Radix stands way above the pack. They work hard to understand the client, the products and the target audiences. Then produce clear, compelling stories that simplify even the most complex topic. These guys are pros. ”

— Doug Kessler, Co-Founder, Velocity Partners

Highlights from our blog

b2b content checklist header

Articles
– October 8, 2019

Webinar: What does good B2B content look like? 15 essential checks

Improve your work, review with confidence, and manage stakeholder expectations with this 15-point checklist.

Register here.

Articles
– July 16, 2019

Revealed: the 5 terrifying risks you should take with your B2B content

They say the biggest risk is not to take any risks. But when it comes to your marketing copy, how do you know which gambles are worth your while?

Articles
– April 18, 2018

When copywriters show their working, everybody wins. Here’s why.

For years now, Kieran has been writing notes for our clients at the top of his copy documents. Now we’re asking all our writers to – where necessary – do the same…
Read more from our blog

Podcasts

Podcast
— October 28, 2019

Podcast 77: B2B content formats – copywriters v the PDF

We judge Turtl’s demand to kill the PDF, while Lorraine Williams from Lighthouse Proofreading tells us how to proof one.

Read post >
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