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From Our Blog...

50th podcast special: 50 copywriting tips to make you a better writer

Want to be a better writer? Then give us, and select leading B2B copywriters, 28 minutes and 53 seconds of your time.

7 pro copywriting secrets that can improve your writing – fast

Pro copywriters rely on a range of tricks to produce the best content. Here’s seven of the easy ones you can start using right now.
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How to write content for engineers – a primer for marketers

Engineers can be a challenging audience to write for. With these five tips, you can create content that engages them, builds trust and positions your brand as a subject expert.

Nine Sacred Principles of Badass B2B Web Copy

Life is too short for bad B2B copy, so we’ve put together a guide to help you get it right first time, every time.

Does your B2B tech copy pass these five tests?

For marketers reviewing content, it can be tricky to pinpoint exactly what you do and don’t like about someone’s writing. Start with these five questions.

Chatbots and virtual assistants are still young – it’s down to copywriters to help them grow up

Without great copy, chatbots and virtual assistants would be useless. It’s time for copywriters to stop worrying about SKYNET and get back to basics.

Lessons from the silver screen: a Hollywood guide to B2B video writing

From Se7en to Butch Cassidy and the Sundance Kid, Hollywood screenwriting can tell us a lot about what works when writing a B2B video.

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50th podcast special: 50 copywriting tips to make you a better writer

Want to be a better writer? Then give us, and select leading B2B copywriters, 28 minutes and 53 seconds of your time.

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