This award-nominated ABM campaign – raising Tata Consultancy Services’ profile among retail decision-makers – needed us to write 29 bespoke reports in four weeks.
“Radix stands way above the pack. They work hard to understand the client, the products and the target audiences. Then produce clear, compelling stories that simplify even the most complex topic. These guys are pros.”
— Doug Kessler, Co-Founder, Velocity Partners
How do you convince your client or stakeholder to check for factual accuracy, and leave the tone and wording up to the copywriter? We ask Doug Kessler and Fiona Campbell-Howes.
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