Typical. You spend ages looking for a B2B copywriter who can deliver the goods, then along comes a whole warehouse of them.

Hi; we’re Radix. We write copy for B2B tech agencies and brands. And if you’re looking for content that gives you an edge, you’ve come to the right place.

We're a great fit. Here's why...

Client projects

ABM content writing: TCS retail campaign ABM content

ABM content writing: TCS retail campaign

This award-nominated ABM campaign – raising Tata Consultancy Services’ profile among retail decision-makers – needed us to write 29 bespoke reports in four weeks.
Tectrade: technology case study Case studies

Tectrade: technology case study

Writing a case study is always better when we can use the customer’s own words. Here’s how Kieran helped Tectrade put a happy client in the spotlight.
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“ Radix stands way above the pack. They work hard to understand the client, the products and the target audiences. Then produce clear, compelling stories that simplify even the most complex topic. These guys are pros. ”

— Doug Kessler, Co-Founder, Velocity Partners

Highlights from our blog

Articles
– April 18, 2018

When copywriters show their working, everybody wins. Here’s why.

For years now, Kieran has been writing notes for our clients at the top of his copy documents. Now we’re asking all our writers to – where necessary – do the same…
What to expect from a B2B messaging workshop

Articles
– April 3, 2018

What happens in a B2B messaging workshop?

It’s something we get asked to do more and more – but what exactly happens in a messaging workshop, how long will it take, and what will you get out of it? Here’s our guide for marketers.

Articles
– October 31, 2016

Does your B2B tech copy pass these five tests?

For marketers reviewing content, it can be tricky to pinpoint exactly what you do and don’t like about someone’s writing. Start with these five questions.
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Podcasts

Podcast
— March 31, 2019

Podcast 71: how to write B2B social media content

Social media best practice changes annoyingly fast – so we asked expert Kate Stoodley for some guiding principles.

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