How to write content for procurement leaders in 2021

International supply chains have rarely been as volatile as they are today. Here's our guide to producing content for procurement teams battling turbulent times.

Podcast 96: how to make sure your B2B content is inclusive and diverse

Why is it so important to deliberately ensure your B2B content reflects the whole of your audience – and the whole of society? We talk to Kavita Singh and Ogilvy’s Natalie Narh.

Want to level-up your B2B podcasts? Here’s your essential audio kit list.

Big audio quality doesn’t have to mean big budgets. Get crisper, clearer podcasts for your business with our audio equipment buyers’ guide.

Podcast 95: how to write B2B social media content

Should your B2B social content be personal or professional? And what habits should you avoid? We ask social media marketing guru Luan Wise.

How to be a B2B tech copywriter

As we recently advertised for an entry-level Junior B2B Copywriter, we asked our Head of Copy, Matt Godfrey, what he looks for in an applicant, and what it takes to be a successful B2B tech writer.

Want to be a B2B Copywriter?

We’re hiring.

If you're a gifted writer with a knack for explaining niche subjects clearly, we may have a position for you. We need a Junior B2B Copywriter to join our talented, supportive team.

Will your B2B blog post perform better as a LinkedIn article? Let’s investigate.

Where should your B2B blog content live to get its best results – on your website, or on LinkedIn, as a native article? Ben turns detective.

Podcast 94: how to write great content for ABM (now that *everyone* is doing it)

What kind of content stands out, now ABM is so popular? To find out, we talk to Accenture’s Head of ABM for Europe, Rhiannon Blackwell.

How to write great content about HR technology

How do you balance the "human" with the "technology" when you're writing about HR tech? Katy has seven suggestions.

UK vs US English: a (fairly) comprehensive checklist

Swapping between US and UK English can be a minefield. Use this handy proofing checklist to avoid the most common regional mix-ups.

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