How to write a B2B press release (that doesn’t suck)

They may not be fashionable, but we still get asked to write a LOT of press releases. Here's how to spot a good one.

Survey: what stops you making great B2B content?

The world is full of brilliant B2B marketers. So why is so much B2B content so awful? This anonymous survey is a place to vent about the frustrations that stop you doing the work you really want to do.

Podcast 75: B2B copywriters v AI – what does the future really hold?

How quickly will robots replace B2B copywriters? Dr Andrew Bredenkamp of Acrolinx tells us it might be time for writers to make friends with AI.

Webinar: 5 terrifying risks you should definitely take with your B2B content

In the first ever Radix webinar, you'll learn five calculated risks that'll make your B2B content stand out... and some smart ways to get your stakeholders to agree. Register here.

Podcast 71: how to write B2B social media content

Social media best practice changes annoyingly fast – so we asked expert Kate Stoodley for some guiding principles.

A content marketer’s guide to the B2B Marketing Expo 2019

Two days. Twelve theatres. Hundreds of seminars, masterclasses and exhibitors. If you're a content marketer attending the Expo, where do you even begin? We delve into the listings, so you don't have to.

The B2B Content Audio Blog #6: how to interview subject matter experts

Give us six minutes, and we’ll give you six weird interview questions to transform your next content piece.

B2B Content Hall of Fame: the motor catalogue that repositioned a brand

B2B product catalogues rarely attract much attention. But Maxon Motor's 508-page behemoth protects the entire brand from bargain-basement competitors, by focusing on one, specific target audience.

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