Quiz: which type of B2B copywriter are you?

Quiz time.

Quiz: which type of B2B copywriter are you?

You’ve read the blog post. You’ve seen the Slideshare. You’ve squinted at the infographic. So by now, you know there are 7 different types of B2B copywriter. And that matching the right type of writer to the right piece of content is hugely important to the success of any campaign.

So that just leaves one question: which type of B2B copywriter are you?

If you’re not sure, why not take our handy quiz? Answer the 8 questions below, and we’ll tell you whether your forte lies in persuading people to take action, or explaining how a new widget works.

It could help you to get more work of the sort you like. Or it could just help you to put off starting that white paper outline for another three minutes. Either way, win-win, right?


Kieran’s marketing experience and flair for language often see him singled out by clients looking to push the content envelope. When Kieran’s not delivering persuasive copy and outstanding client experiences, he’s helping the rest of our team do the same as Radix’s Head of Staff Development.

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