Writing for virtual reality – where do you start?

As more B2B marketers consider virtual reality, Katy speculates about what scriptwriting might look like in the age of VR.

How to tell a compelling brand story in a world full of heroes

An online world, where everyone’s a hero, gives Steve an interesting new perspective on how skilled copywriting can help brands in a crowded market stand out...

“How long will it take?” Five factors we consider when quoting for copywriting

As a copywriting agency, delivering the work on schedule is just as important as the copy itself. Here’s five factors we consider when quoting for your writing project.

How to write an awards entry (and win*)

At this time of year, we're up to our armpits in awards entries; mostly for clients, but sometimes for us too (Best Digital Marketing at the Cornwall Business Awards, you say?). Here's how we write a winner.

Podcast: how to write up a B2B marketing event

In the first episode of the post-Emily era, copywriter George joins the gang to talk about how to turn a B2B marketing event into compelling content (and why we should fear hi-tech lifts).

Can one B2B writer be good at writing all types of content?

Is it possible for a business-to-business copywriter to be capable of writing absolutely any type of B2B content? It’s a tall order for any copywriter, and not necessarily what’s best for your content.

What is an em dash, and when should you use it?

The em dash is an underused, and often misunderstood, piece of punctuation. But it’s a valuable one—if you can get it right.

Booking a successful B2B web copy project: a clients’ FAQ

In web development, it’s frightening how easily the words on the page can become an afterthought. Here’s how – and when – to get a copywriter involved.

50th podcast special: 50 copywriting tips to make you a better writer

Want to be a better writer? Then give us, and select leading B2B copywriters, 28 minutes and 53 seconds of your time.

7 pro copywriting secrets that can improve your writing – fast

Pro copywriters rely on a range of tricks to produce the best content. Here’s seven of the easy ones you can start using right now.

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