Is correct grammar really that important in copywriting? And can you start a sentence with a conjunction? We ask Rishi Dastidar and Irene Triendl.
Subscribe on Apple Podcasts. Grab the RSS feed. Download it. Or follow on Spotify.
How do you convince your client or stakeholder to check for factual accuracy, and leave the tone and wording up to the copywriter? We ask Doug Kessler and Fiona Campbell-Howes.
Get regular advice and insights from our team of specialist B2B tech writers and account managers, direct to your inbox.