Radix has a vacancy for a Project Co-ordinator

We're looking for a Project Co-ordinator to join our team here at Radix.

The seven types of B2B copywriter: which one is best for you?

We list seven different types of B2B marketing copywriter, with advice on which type you need for which kind of project.

The Continuing Search for Complete and Utter Randomness

How oblivious RAM and quantum entanglement could keep hackers at bay – and help CIOs sleep at night.

Why everything you thought you knew about subject lines is wrong (maybe)

Writing subject lines that grabs the attention of an audience is tough. So what can copywriters do to get people to pay attention?

How to write subject lines that get your marketing emails opened

There's reams of advice out there on how to write subject lines that lead to sky-high open rates. Fiona reckons it all comes down to these five basics.

A balancing act: three things to avoid as a new B2B copywriter

George has recently joined our growing team as a junior copywriter, so we asked him to lay down his impressions of working with us in these first weeks.

A cheat’s guide to creating buyer personas in minutes

Good copywriting is all about putting yourself in the customer’s shoes, but what if you don’t have time to create a full-on buyer persona? This handy trick can help when you’re in a hurry.

My week at Radix Communications

Meg joined the Radix team for a week as part of her Year 10 work experience. We asked her to write a blog post about what it was like working alongside us.

Should B2B marketing content be long or short?

The content marketing world seems to be in a big old fluster over whether B2B content should be short or long, if three blog posts I’ve read this week are anything to go by.

Radix Copy Insights: 2013 content trends

From the project briefs that flow into Radix Towers every day, and from watching what’s happening in B2B technology marketing, we get a great view of which content formats are in and which are out.

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