Behold, the archives of the mighty #B2BCopychat; a Twitter chat for B2B copywriters.
How do you create content that meets your audience’s needs, and also serves your business goals? In this month’s “Good Copy, Bad Copy”, we find out.
A radical new style of ultra-personalized content delivery is emerging. We look at what the advent of “intelligent” or “adaptive” content will mean for B2B copywriters.
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