How to give copywriters better feedback
The more constructive you can make your feedback, the sharper your content will be. Here are five fast ways to get better results.
Webinar: What does good B2B content look like? 15 essential checks
Improve your work, review with confidence, and manage stakeholder expectations with this 15-point checklist.
We asked, they answered: copywriting for B2B social media
We asked Comment Ground's Kate Stoodley for a B2B social media expert's perspective on what makes good copy. (Part one of a twin blog series... we answered some questions for Comment Ground too.)Podcast 76: what makes bad B2B content?
We discuss the obstacles that prevent good marketers from making good content… and Harry Kapur shares why B2B writers need intellectual rigour.
How to write a B2B press release (that doesn’t suck)
They may not be fashionable, but we still get asked to write a LOT of press releases. Here's how to spot a good one.Podcast 75: B2B copywriters v AI – what does the future really hold?
How quickly will robots replace B2B copywriters? Dr Andrew Bredenkamp of Acrolinx tells us it might be time for writers to make friends with AI.
4 B2B copywriting tips from Radix’s summer internship
What can you learn about B2B copywriting in just four weeks? Quite a lot, if these tips from our 2019 intern, Priya, are anything to go by.
Google Docs vs Microsoft Word: which is the best word processor for copywriters?
As many organisations move from Microsoft Office to other office suites, professional copywriters are increasingly asked to use Google’s G Suite. But how do the word processors compare – and which one wins out for professional use?