The Weekend Links Post: No. 23

Welcome, again, to another entirely subjective selection of 15 links, humanely culled from my week’s online reading and roughly collated under the seven broad categories seen below:

Selected Highlights from Guardian Technology (Because otherwise I just don’t get around to reading it now it’s no longer in the print edition).

How will Google Instant affect SEO and Google’s own AdWords system?

Steven Poole reviews Born Digital: Understanding The First Generation of Digital Natives – and rebuts Nicholas Carr’s pessimism in The Shallows.

The new mapping revolution: the pros and possible cons of today’s dynamic, interactive maps.

Whatever happened to Dopplr?

Social Media

How a link spreads through the Twittersphere: depicted in visualisations oddly reminiscent of the creatures in flOw.

Experiments in selling virtual goods to build real world brand awareness.

Books, Writing & Storytelling

The first interactive audio novel on Spotify: just open the application and search for “A5M4”. Don’t Let Go is written by Joe Stretch, and read by Anna Friel with music by Hurts.

Mortal Kiss: the first interactive novel Random House has published on a social network.

Useful Apps, Utilities & Downloads

Reading Glasses: a Chrome extension that dims everything but the text, for distraction-free online reading.

Can’t get a tune out of your head? Replace it with another one at unhearit.


On Friday, the panel of BBC2’s The Review Show discussed the future of music – well worth a watch, for those interested.

Games & Other Distractions

Solipskier: draw slopes beneath a stick-man to keep him skiing, speed him up and execute tricks.

The New York Times Magazine investigates the ethics of depicting contemporary conflicts in video games.


How to choose the right CMS – including a Top 5, three to watch and one to avoid.

Why ‘content farming’ sites will prosper only in the short-term.

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