Storytelling is back on the agenda for content marketers, but how can copywriters adapt storytelling concepts in copy for B2B marketing? Listen to find out.
This month we look at the tools of the copywriter’s trade. Is MS Word still the only game in town, or in the era of digital content, are there newer tools that do a better job?
This month on the Radix podcast: essential skills for B2B technology copywriters, plus why two heads can be better than one for some writing projects.
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